Tool overview
Clarify is listed under Sales AI tools.
What is Clarify?
Clarify is an AI-native CRM that synchronizes email, calendar, meetings, contacts, companies, and deals. It records and summarizes calls, enriches records, drafts follow-ups, suggests or updates fields, supports configurable agents, exposes a developer API, and connects with sales and productivity tools.
Best for
Founder-led and modern revenue teams that want a self-maintaining CRM
Who is it for?
Decision note
Confirm monthly credits, overages, connectors, call recording, agent actions, approval controls, API limits, data retention, migration, support, and the current Growth or custom quote.
Key features
Automatic email, calendar, and meeting sync
Unlimited-seat CRM with credit-based AI work
Call recording, summaries, and next steps
CRM agents created through natural language
Contact, company, deal, and activity enrichment
Developer API and sales-tool integrations
Use cases
Keeping CRM records current automatically
Preparing and following up on meetings
Automating approved sales workflows
Managing founder-led sales pipelines
Pros
- Permanent free CRM tier
- Unlimited seats across plans
- Publishes pricing and developer documentation
Cons
- AI work consumes monthly credits
- Connected email needs broad permissions
- Automated outreach requires careful review
Limitations
Clarify can misread customer intent, enrich the wrong record, draft unsuitable outreach, or update fields incorrectly. Teams must review permissions, approve consequential actions, verify communications and forecasts, and protect email, calendar, and customer data.
Pricing details
Billing options
Pricing note
Clarify Free costs $0 per month with unlimited seats and up to 1,000 monthly credits. Starter begins at $50 per month with 5,000 credits. Growth and larger credit packages use custom commercial terms.
Supported languages
- Multi-language meeting recording
Integrations
Google Workspace
Microsoft 365
Zoom
Google Meet
Cal.com
Apollo
HubSpot




Please log in to join the discussion.