Overview
Relay.app is a workflow automation platform designed to connect apps, automate multi-step processes, and add human-in-the-loop approvals where needed.
Best for
Operations teams RevOps and sales teams Customer support teams Startups needing structured workflow automation Teams that need approval-based automations
Who is it for?
Business teams Operations managers No-code automation builders RevOps professionals Customer support operations Productivity-focused teams
Key features
- Workflow automation builder
- Human-in-the-loop approval steps
- AI-assisted workflow actions
- App integrations
- Conditional logic and branching
- Team collaboration features
- Templates and reusable workflows
Use cases
- Automating lead routing
- Approvals and review workflows
- Customer support task handoffs
- Sales and marketing operations
- Internal ops and admin automation
- Data syncing between business tools
Pros
- Designed for team workflows
- not just simple personal automations
- Includes human approval steps for controlled automation
- Combines automation with AI-enabled actions
- Useful for cross-functional operational processes
Cons
- Pricing details may require checking the live pricing page
- Advanced automation workflows may still require setup effort
- Integration coverage may be less extensive than the largest automation suites
Limitations
Official support for languages beyond English is not clearly stated on the public site Public API availability is not clearly confirmed from the official website alone Open-source status is not indicated Current version is not publicly listed in a stable release-number format
Pricing details
Supported languages
- English
Integrations
- Google Workspace
- Slack
- Notion
- Airtable
- HubSpot
- Salesforce
- Zapier
- Webhooks
Technical details
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