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Social Media Freemium

Metricool

Metricool is a social media management platform for planning, scheduling, analytics, ads, and reporting.

Visit official website
PricingFreemium
Starting priceFree plan available; paid plans listed on pricing page
Free planYes
Free trialYes
APIUnknown
Open sourceNo
DeploymentCloud
Last verifiedJune 19, 2026
Overview

Tool overview

Metricool is listed under Social Media AI tools.

Summary

What is Metricool?

Metricool helps creators, brands, and agencies manage social media from one place by scheduling posts, analyzing performance, tracking competitors, managing ads, generating reports, and using AI-assisted social media workflows.

Best fit

Best for

Social media managersAgenciesCreatorsBrandsMarketing teamsFreelancers
Audience

Who is it for?

Social media managersAgenciesCreatorsMarketing teamsFoundersClient reporting teams
Capabilities

Key features

Social media scheduler

Analytics dashboards

Competitor analysis

Ad campaign tracking

Reports

AI social media assistant

Calendar planner

Multi-brand management

Link-in-bio tools

Hashtag and content analysis

Metricool MCP

Workflows

Use cases

Scheduling social posts

Analyzing social performance

Reporting for clients

Tracking competitors

Managing multiple brands

Planning content calendars

Monitoring ad performance

Strengths

Pros

  • Free plan available
  • Good for agencies and multi-brand management
  • Broad social network support
  • Official affiliate program available
  • Strong reporting workflow
Considerations

Limitations

Not a full creative design suite

Requires connected social accounts

Advanced agency usage may need higher plans

Cost

Pricing details

Pricing modelFreemium
Starting priceFree plan available; paid plans listed on pricing page
Free planYes
Free trialYes
Pricing context

Billing options

Monthly and annual billing where available; verify current terms on official pricing page

View official pricing
Compatibility

Supported languages

  • Multiple languages
Connectivity

Integrations

Instagram

Facebook

TikTok

LinkedIn

Pinterest

YouTube

Twitch

Bluesky

Web/Blog

Google Business Profile

Ads platforms

Specs

Technical details

PlatformsWeb, iOS, Android
Multilingual supportYes
Login requiredYes
Open sourceNo
LicenseProprietary
DeploymentCloud
CompanyMetricool
Current versionContinuous cloud service
Models / versionsCloud service; version details may change over time
Data confidenceHigh
Last verifiedJune 19, 2026
Documentation → Data source →
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Answers

Frequently asked questions

Metricool helps creators, brands, and agencies manage social media from one place by scheduling posts, analyzing performance, tracking competitors, managing ads, generating reports, and using AI-assisted social media workflows.
Social media managers Agencies Creators Brands Marketing teams Freelancers
The listed pricing model for Metricool is Freemium. Pricing can change, so users should verify the latest plan details on the official website.
Yes. The current profile indicates that a free trial is available.
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